Korn Ferry Future of Work –
Trend 4 of 7:
Sustainability: Time to walk the talk.

Everyone wants to work for organizations dedicated to Environmental Social Governance (ESG) and Sustainability. It is now crucial for customers, employees, partners, and investors alike.

Sustainability – Trend 4 of 7 in Future of Work by Korn Ferry

Meaningful transformations to find the path to net-zero is vital. Five critical questions to address are:

  • Question the purpose: Why and who are you trying to satisfy? How to measure success? And what are the timelines?

  • How can your leadership align, integrate, structure, and enable your ESG strategy?

  • How to attract and develop talent with the same mindset? For which you need:

    • Analytical problem-solving
    • Empathy
    • Solution-oriented mindset
    • Flexibility and adaptability
    • Ability to influence change
  • Building an operating model to support ESG and sustainability

  • Changing culture within the people: educate, motivate, and align.

The importance of sustainable models can be seen in the facts: 

  • 6 in 10 customers are willing to switch to reduce environmental impact

  • Global sustainable investment is now $30 Trillion

  • 71% professionals would take a pay cut to work for a company aligned with their values

  • ESG builds brand credibility with 7x consumers more likely to trust you

  • It reduces overall cost and increases efficiency

  • Purpose-driven companies have a CAGR of 9.85% compared to 2.4% of those who don’t.

For more updates on the Korn Ferry report, keep visiting our Premier Trends page.